Category: UX Design

Wondering what this whole UX design thing is about? We’ll talk about UX strategy, prototyping, wireframing, colors schemes, typography, and all the nitty-gritty that matters to the user experience.

Marketing & Design Tips for Optimizing Your Site for Millennials

Now more than ever, Millennials represent a key demographic for marketers. This group is a heavyweight in terms of purchasing power, Internet use, social media presence, and tech savvy. Although they get a lot of flack for being sheltered, narcissistic and entitled, they are smart, aware, and ambitious.

The Journey to UX Overhaul Begins with These Simple Steps

Business has changed dramatically over the past few decades, and making memorable interactions with potential customers is a top priority for companies in a hyper-competitive market. User experience, or UX, is one of the most prominent concepts in discussions about modern marketing, and for good reason.

Why Too Much Design Hurts Positive UX

Too many cooks in a kitchen is an often-cited problem because it exposes the damage of having too much of a good thing. Believe it or not, the same problem can occur when web design is done with too many well-intentioned souls in the mix.

How to Run a Heuristic UX Evaluation

User experience development and optimization is a broad field. There are many facets of web design to consider in the development of a website. The factors affecting user experience, or…