Category: Marketing & SEO

Don’t have time to learn how to market your web design business? These articles will only take a few minutes of your time and will teach you the ins and outs of marketing, social media, and selling your business to a new audience.

How You Can Benefit from Video Landing Pages

By on March 22, 2017

Landing pages have served a proven method for attracting new consumers and increasing conversion rates throughout the history of online marketing. When browsers click an ad or another link placed by a company, they "land" at a specialized webpage.

The 30 Marketing Terms You Need to Know as a Web Designer

By on February 28, 2017

Depending on where or how you work, it may not be all that often you get roped into high-level marketing discussions with your team or client base. Even so, there may come a time when a marketing term passes your...

Marketing and Design Optimization Tips for eCommerce Product Pages

By on February 27, 2017

Most design and marketing teams know what it takes to create a successful product page. But the execution isn't always there because building and maintaining these pages takes a lot of work.

Conversion Rate Optimization Tips for Checkout Pages

By on February 19, 2017

We look at several user experience elements you can implement on your eCommerce websites to help improve the conversion rates of your checkout pages.

Exploring the ‘Above the Fold’ Myth

By on November 11, 2016

In this era of small mobile screens, many experts suggest that the term 'above the fold' is vague and not important anymore - some call it a myth, a rule that kills innovation, a false concept used by people who...

Marketing Tools for Automating and Improving Your Website Conversion Rate

By on August 13, 2016

We share some essential marketing tools for optimizing and automating conversion rates. These tools and resources will help to drive visitors to your site and increase your sales.

Your Simple Guide to A/B Split Testing

By on May 13, 2016

More and more people are becoming aware of A/B split testing and not without reason. Case studies and examples show how greatly testing can improve a site's performance, usability, and conversion.

100 Designers You Should Be Following on Twitter

By on May 12, 2016

Twitter is a platform for thousands of designers to showcase their ideas and daily routines with each other. From designing projects to inspirational quotes and sharing personal life experiences, everything is tweeted. Being a web designer, you should know  who’s...