Wondering what this whole UX design thing is about? We’ll talk about UX strategy, prototyping, wireframing, colors schemes, typography, and all the nitty-gritty that matters to the user experience.
Ultimately, every website has a goal, whether it is to get more sales, downloads or subscribers, it's function is to convert a visitor into a subscriber, lead or customer. Optimizing a website's conversion rate can significantly increase return on investment (ROI) on your marketing efforts.
Shopping carts are tools that are ubiquitous in online shopping, and like shopping carts in physical stores, they can be full of merchandise and left abandoned. Here are several ways to reduce shopping cart abandonment and increase sales.
Every metric you can measure on your site will give you an optimized loading time. Everything from usability to search engine rankings improve with a faster site.
There is no…
Design portfolios are fairly easy to set up. You can build project grids or add visual case studies to showcase your work, and the quality is immediately visible.
With UX…
Every design project should start with basic wireframing and prototyping. This is the important process of fleshing out ideas and getting them down on paper to see which direction to…
Agile used in sports means athletic, energetic, and limber. It is applied to gymnasts and Olympic athletes at the top of their game. It can be used to describe mental…
With thousands of fonts out there, it can be difficult to find one suitable font – much less pairs that look good together! When you’re building a website, how and…
There’s more than one way to scroll down a webpage! There are four other notable types of scrolling that will allow you to add some extra spice to your website.…
Ask anyone for the golden rule of business and their first guess at an answer might be: “make money.”
Yet, really, the golden rule should be the same one we…
Now more than ever, Millennials represent a key demographic for marketers. This group is a heavyweight in terms of purchasing power, Internet use, social media presence, and tech savvy. Although they get a lot of flack for being sheltered, narcissistic and entitled, they are smart, aware, and ambitious.
Personalization encourages people to make decisions. When a variety of inputs vie for attention, users are urged focus and incentivized to act. Personalization makes things more convenient.
In the world of website design, user experience is everything. And the menu bar at the top (or side) of your website is the starting point where many users will…