Creating a landing page is an essential part of launching a new website. It’s an ideal way to build an email list and keep potential visitors and customers abreast of…
What is a landing page? Knowing this can help you generate leads and retain more customers when you design a website. Simply put, a landing page is where someone “lands”…
Ultimately, every website has a goal, whether it is to get more sales, downloads or subscribers, it's function is to convert a visitor into a subscriber, lead or customer. Optimizing a website's conversion rate can significantly increase return on investment (ROI) on your marketing efforts.
A landing page is one of the most crucial components to a successful website. It makes a first impression with users and states your case for sticking around. In the…
Web design isn’t just an art – it’s a strategy. Every website and every page should have a purpose, influencing its visitors towards a certain goal. Once you understand this,…
Landing pages have served a proven method for attracting new consumers and increasing conversion rates throughout the history of online marketing. When browsers click an ad or another link placed by a company, they "land" at a specialized webpage.
Designing effective landing pages is a powerful and efficient way to attract sales, clients, and income. Also known as lead capture pages, this unique online marketing tool is one of the best ways to convince your visitors to either subscribe to your newsletter, buy your product or register for an event.
In terms of marketing and advertising, however, a landing page is a standalone page different from your website and has been built with a single objective - turn visitors into leads. That is why landing pages are also called sales pages.
